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Feedburner Inc is a web feed management service primarily for monetizing RSS feeds primarily by inserting targeted adver

FeedBurner

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FeedBurner
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Feedburner, Inc. is a web feed management service primarily for monetizing RSS feeds, primarily by inserting targeted advertisements into them. It was founded in 2004 and acquired by Google in 2007.

Feedburner, Inc.
image
Type of businessSubsidiary
Type of site
Web feed management
ParentGoogle
URLfeedburner.google.com
LaunchedFebruary 29, 2004; 21 years ago (2004-02-29)
Current statusActive

Services

Services provided to publishers include traffic analysis and an optional advertising system. Though it initially was not clear whether advertising would be well-suited to the RSS format, authors now choose to include advertising in two-thirds of FeedBurner's feeds. Users can find out how many people have subscribed to their feeds and with what service/program they subscribed.

Feedburner replaces an ordinary RSS feed by a modified feed; the original feed becomes a private feed that only Feedburner can access. Apart from advertising, published feeds are modified in several ways, including automatic links to Digg and del.icio.us, and "splicing" information from multiple feeds. FeedBurner originally offered application programming interfaces (APIs) to allow other software to interact with it, but as of October 2012 no longer does. As of August 4, 2008 (the last time statistics were released), FeedBurner hosted 1,993,406 feeds for 1,125,264 publishers, including 249,728 podcast and videocast feeds.

History

FeedBurner was founded in 2004 by Dick Costolo, Eric Lunt, Steve Olechowski, and Matt Shobe. The four founders were consultants together at Andersen Consulting (now Accenture).

On June 3, 2007, FeedBurner was acquired by Google for a rumored price of $100 million. One month later, two of their popular "Pro" services (MyBrand and TotalStats) were made free to all users.

On May 26, 2011, Google announced that the FeedBurner APIs were deprecated. Google shut down the APIs on October 20, 2012.

Google terminated AdSense for Feeds on October 2, 2012 and shut it down on December 3, 2012.

On April 14, 2021, Google announced they would migrate FeedBurner to new infrastructure but remove "non-core" functionality including email subscriptions, browser-friendly viewing, and password-protection. This was originally scheduled for July 2021 but did not occur until July 2022.

References

  1. Wolinsky, Howard (2005-09-06). "Helping Publishers, Bloggers Get the Word Out". Chicago Sun-Times. Archived from the original on 2006-03-17. Retrieved 2019-01-24.
  2. "Mining For Data In Blogs". TechWeb. 2006-07-17. Archived from the original on July 20, 2006. Retrieved 2006-08-10.
  3. "Advertisers Muscle Into RSS". Wired News. 2004-11-18. Archived from the original on 2008-07-24. Retrieved 2006-08-10.
  4. "FeedBurner buys BlogBeat, expanding blog analysis". Reuters. 2006-07-17. Retrieved 2006-08-10.
  5. "The Feed Thickens". Flickr. 2004-07-14. Archived from the original on 2007-06-04. Retrieved 2006-08-10.
  6. "FeedBurner". Archived from the original on 2008-09-19. Retrieved 2008-09-19.
  7. "About FeedBurner". FeedBurner.com. Archived from the original on 2009-02-14. Retrieved 2009-02-14.
  8. "Techcrunch confirms Google buyout of FeedBurner".
  9. "FreeBurner for Everyone". FeedBurner. Archived from the original on February 16, 2009. Retrieved 2007-10-27. Beginning today, two of FeedBurner's previously for-pay services, TotalStats and MyBrand, will be free.
  10. "Spring cleaning for some of our APIs". Google Code. Retrieved 2011-05-27. These APIs are now deprecated but have no scheduled shutdown date: Code Search API, Diacritize API, Feedburner APIs, Finance API, Power Meter API, Sidewiki API, Wave API.
  11. "FeedBurner API (Deprecated)". Google Inc. Archived from the original on May 5, 2012. Retrieved 2012-09-11. Important: The Google Feedburner APIs have been officially deprecated as of May 26, 2011 will be shut down on October 20, 2012.
  12. "Continues: Google Kills AdSense For Feeds". TechCrunch. September 28, 2012. Retrieved September 29, 2012.
  13. "Upcoming changes to FeedBurner in July 2021 - Feedburner Help". Feedburner Help. Retrieved 2021-04-14.
  14. "feedburner over the limit problem". Feedburner Help Group. 2022-07-19. Retrieved 2022-08-04.

External links

  • Official website

Author: www.NiNa.Az

Publication date: May 25, 2025 / 07:57

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Feedburner Inc is a web feed management service primarily for monetizing RSS feeds primarily by inserting targeted advertisements into them It was founded in 2004 and acquired by Google in 2007 Feedburner Inc Type of businessSubsidiaryType of siteWeb feed managementParentGoogleURLfeedburner wbr google wbr comLaunchedFebruary 29 2004 21 years ago 2004 02 29 Current statusActiveServicesServices provided to publishers include traffic analysis and an optional advertising system Though it initially was not clear whether advertising would be well suited to the RSS format authors now choose to include advertising in two thirds of FeedBurner s feeds Users can find out how many people have subscribed to their feeds and with what service program they subscribed Feedburner replaces an ordinary RSS feed by a modified feed the original feed becomes a private feed that only Feedburner can access Apart from advertising published feeds are modified in several ways including automatic links to Digg and del icio us and splicing information from multiple feeds FeedBurner originally offered application programming interfaces APIs to allow other software to interact with it but as of October 2012 no longer does As of August 4 2008 the last time statistics were released FeedBurner hosted 1 993 406 feeds for 1 125 264 publishers including 249 728 podcast and videocast feeds HistoryFeedBurner was founded in 2004 by Dick Costolo Eric Lunt Steve Olechowski and Matt Shobe The four founders were consultants together at Andersen Consulting now Accenture On June 3 2007 FeedBurner was acquired by Google for a rumored price of 100 million One month later two of their popular Pro services MyBrand and TotalStats were made free to all users On May 26 2011 Google announced that the FeedBurner APIs were deprecated Google shut down the APIs on October 20 2012 Google terminated AdSense for Feeds on October 2 2012 and shut it down on December 3 2012 On April 14 2021 Google announced they would migrate FeedBurner to new infrastructure but remove non core functionality including email subscriptions browser friendly viewing and password protection This was originally scheduled for July 2021 but did not occur until July 2022 ReferencesWolinsky Howard 2005 09 06 Helping Publishers Bloggers Get the Word Out Chicago Sun Times Archived from the original on 2006 03 17 Retrieved 2019 01 24 Mining For Data In Blogs TechWeb 2006 07 17 Archived from the original on July 20 2006 Retrieved 2006 08 10 Advertisers Muscle Into RSS Wired News 2004 11 18 Archived from the original on 2008 07 24 Retrieved 2006 08 10 FeedBurner buys BlogBeat expanding blog analysis Reuters 2006 07 17 Retrieved 2006 08 10 The Feed Thickens Flickr 2004 07 14 Archived from the original on 2007 06 04 Retrieved 2006 08 10 FeedBurner Archived from the original on 2008 09 19 Retrieved 2008 09 19 About FeedBurner FeedBurner com Archived from the original on 2009 02 14 Retrieved 2009 02 14 Techcrunch confirms Google buyout of FeedBurner FreeBurner for Everyone FeedBurner Archived from the original on February 16 2009 Retrieved 2007 10 27 Beginning today two of FeedBurner s previously for pay services TotalStats and MyBrand will be free Spring cleaning for some of our APIs Google Code Retrieved 2011 05 27 These APIs are now deprecated but have no scheduled shutdown date Code Search API Diacritize API Feedburner APIs Finance API Power Meter API Sidewiki API Wave API FeedBurner API Deprecated Google Inc Archived from the original on May 5 2012 Retrieved 2012 09 11 Important The Google Feedburner APIs have been officially deprecated as of May 26 2011 will be shut down on October 20 2012 Continues Google Kills AdSense For Feeds TechCrunch September 28 2012 Retrieved September 29 2012 Upcoming changes to FeedBurner in July 2021 Feedburner Help Feedburner Help Retrieved 2021 04 14 feedburner over the limit problem Feedburner Help Group 2022 07 19 Retrieved 2022 08 04 External linksOfficial website

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